Lindsay Thibeault

Content and education have become interchangeable terms, but there are some key differences between the two. While both are important components of providing an excellent overall experience to your prospects and customers, understanding the distinction is key to ensuring the best outcome for your business. While education can be in …

In the fast-paced world of SaaS, customer education is more important than ever. It's essential to ensure that your customers know how to use your software in order to maintain a competitive edge.At SaaS Academy Advisors, we believe in designing educational programs that have a mission to fundamentally transform aspects …

Are you looking for ways to make your customer education content more effective and engaging? Mapping your customer education content formats will help to make better content, and it's also a great way to streamline your process because it allows you to:organize and plan your contentdetermine which formats work best …

As a SaaS customer education team, you’re constantly creating new training…and thus, constantly updating training. Whether you’re starting out with building your first course or you have a full library of customer education content, you’re likely frequently asking yourself:How much of this content is consistent? Is it up-to-date? What topics …

According to a Forrester report commissioned by Intellum 90% of companies have seen a positive return on their customer education investments.